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This course, Master Essentials of Entrepreneurship will help students will have the skills and confidence to evaluate starting a business, in addition to becoming more enterprising in how they approach their roles should they decide to work in organizations.
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About this Course
Success in business can be greatly enhanced with an understanding of key entrepreneurial characteristics and competencies solutions. This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity. Topics include: how creativity, opportunity, and feasibility are best evaluated; business strategies for new businesses; the importance of a business plan; achieving success in a new business.
Upon completing this course, you will be able to:
- Learn about the many faces of and contexts for entrepreneurship
- Learn about the entrepreneurial process and how to manage it in Master Essentials of Entrepreneurship
- Learn about what it takes to be an entrepreneur and your own potential to be one
- Learn to recognize opportunities to generate and assess your own business idea in Master Essentials of Entrepreneurship
- Explain the business planning process
- Apply entrepreneurial approaches, concepts and methods to your own business idea
- Learn about the operational issues in developing new business ventures
What You Will Learn
- Describe the entrepreneurial process and how to manage it
- Recognize opportunities to develop new business ideas
- Apply entrepreneurial approaches, concepts, and methods
- Understand operational challenges involved with creating new business ventures
Skills You Will Gain
- Strategic Management
- Management
- Marketing
- Entrepreneurship
Syllabus
WEEK 1
1 hour to complete
Master Essentials of Entrepreneurship: Introduction
2 videos (Total 22 min), 3 readings, 1 quiz
WEEK 2
1 hour to complete
Feasibility Studies
2 videos (Total 19 min), 1 reading, 1 quiz
WEEK 3
1 hour to complete
Skills and Strategies
3 videos (Total 32 min), 1 reading, 1 quiz
WEEK 4
2 hours to complete
Starting a Business
3 videos (Total 36 min), 3 readings, 1 quiz
